I’m pleased to let you know that today SAGE announced the SAGE Show and Education Day. The SAGE Show will be held February 26-28, 2013, at the Fort Worth Convention Center in Fort Worth, Texas, and will replace the MAPPS Show beginning in 2013.
The SAGE Show will expand its reach to serve the entire central U.S. with a new location, a new date, a full day of professional education, new networking events and parties, a hosted client day and an expanded partnership with PPAI.
Building on the strength of our successful “Power of Two” Alliance, PPAI has aligned with SAGE to market, sell and grow the SAGE Show and produce the SAGE Education Day. The expanded relationship is an integral part of PPAI’s long-term strategy to better serve the promotional products industry through a streamlined exposition schedule with locations geographically targeted to meet the needs of all members.
Over the last 17 months, PPAI has grown by 38 percent to more than 10,600 members, 33 percent of which are based in the central United States. With this type of growth, PPAI is working hard to fulfill its goal of serving the industry and its members at every level, large and small – wherever they are – in every geographic area. The SAGE Show will establish a strong foothold in the region and an exhibition from which to serve the industry like never before.
With our recent launch of Expo East in Atlantic City and this expanded relationship with SAGE, we are creating a simple, convenient and powerful opportunity for suppliers and distributors to grow their business in the first half of the year. Clearly, the expanded Power of Two relationship with SAGE makes sense for PPAI and the industry, but I am especially pleased that we were able to create these member-focused opportunities without adding another tradeshow to an already overcrowded calendar.
The three-day SAGE Show will include two full show days, a hosted client day – providing promotional consultants the opportunity work with and educate their invited customers in a controlled, professional environment – a full day of professional education, a top-notch keynote speaker, a networking reception, a first-rate party, and much more.
More information about SAGE and the SAGE Show may be found here.