If you’re a regular reader of this blog or attended a regional Town Hall over the past year, you’ve seen the numbers: 96% of industry distributors report under $2.5 million in annual sales and 84% report sales under $250K. Let there be no doubt… we are an industry of small businesses.
Over the course of my travels to regional Town Halls and meetings with member across the country, it has become clear that much of our membership is in need of education and tools focused on managing and growing small businesses.
While our relationship with SAGE continues to put powerful technology and business tools in the hands of every PPAI member, I want to be sure you are aware of our latest addition to the PPAI Small Business Toolkit – The PPAI Small Business Solutions Webinar Series.
The attached NEWS RELEASE outlines the program and benefits and this month’s offerings are EMBEDDED HERE. Of course, we will continue to offer these types of small-business focused programs in live settings at regional associations, The PPAI Expo, Expo East and the SAGE show.
As the news release states, the Small Business Solutions Webinar Series is in response to what we’ve heard from our members at town halls across the country. In our conversations with small-business owners in this industry, we’ve learned a lot about their unique challenges and the hurdles they’ve overcome. We developed this series to provide them useful tools tailored specifically to their needs.
Running October through December 2012, more than 15 live webinars will explore topics ranging from benefits and human resources to sales strategies and business networking. Participants are encouraged to customize the learning experience by choosing to attend one or all of the sessions. All sessions are complimentary to PPAI members, and non-members are welcome to join for a nominal fee of $20.00 per session.
The Small Business Solutions Webinar Series is PPAI at its best. Moving forward to address the viability of our members and the industry.
This Small Business Solutions Webinar Series – along with Promotional Products Work! Week – is a direct outcome from our aggressive outreach and conversations with members. I personally thank PPAI Chairman Steven Meyer, MAS for his support and dedication to this important process.
Finally, I hope that you will let me know if you have any suggestions for webinar topics or new products and services to address the needs of our small business members.
Have a terrific week.