Monthly Archives: May 2014

PPAI Responds to ABC Chicago’s Report on Government Spending on Promotional Products

Take Action: Tell your members of Congress that you support responsible spending and the effective use of promotional products to promote essential government programs – and urge them to do the same. Write your representatives now.

 

Last week, ABC affiliate WLS-TV Channel 7 aired an investigative report, “I-Team Treasure Hunt Turns Up Millions In Taxpayer Funded Trinkets,” on wasteful government spending on promotional products, which targeted a local PPAI member.

PPAI answered the report with a response, which ABC 7 agreed to post on their website, supporting responsible spending and the effective use of promotional products to promote essential government programs. Thus, allowing viewers to consider the facts for themselves.

I encourage you to write your representatives to share how extensive industry research demonstrates that promotional products deliver the highest rate of reach, recall and response making them one of the most effective advertising and marketing media for all advertisers, including federal, state and local governments.

Thank you for your support.

Paul