I am pleased to announce that PPAI is once again joining together with author, entrepreneur and marketer, Seth Godin to host a master class seminar at Advertising Week in New York.
In the master class interaction, Godin will open attendees’ eyes to how the industry has profoundly changed as brands now have the opportunity to market with people, rather than at them. An exploration into a variety of topics, the seminar will cover subjects from the building blocks of effective marketing to creating work that matters for people who care. Following Godin’s detailed discussion, I will join the author for a deeper dive into the shifting environment of the marketing industry.
I hope you are able to join me for this master class and Q&A with Seth about his new book, This Is Marketing: You Can’t Be Seen Until You Learn to See.
Reserve complimentary tickets here. Tickets are reserved on a first-come, first-served basis.
PPAI is proud to celebrate the launch of Godin’s new book and is excited to present the author’s newest insights that will continue to motivate and inspire the industry.
WHEN: Tuesday, October 2 at 10:30 AM EDT; Not going to be in New York? View the live stream here.
WHERE: AMC Loews Lincoln Square, Realtor.com Stage, 1998 Broadway, New York
- The first 100 attendees at the session will receive a copy of Godin’s new work, “This Is Marketing”, scheduled for release in November.
- In addition, PPAI is presenting all attendees with a one-of-a-kind Castelli journal and Riteline pen featuring a bound galley previewing the first chapter.
- A book signing with Godin will immediately follow the seminar.
- SPECIAL OFFER FOR PPAI MEMBERS: AttendAdvertising Week, October 1-4 | PPAI Members receive a 20% discount on a Delegate or Super Delegate pass using Promo Code PPAI20OFF.
Advertising Week is a long-standing partner in PPAI’s mission to reach buyers in an influential and highly targeted way. This week-long gathering of the advertising industry’s best and brightest brand marketers, creative visionaries and media leaders and influencers is an ideal setting for us to initiate thoughtful conversations, inform meaningful decisions and inspire consideration and buying of promotional products advertising. This is just one more positive and powerful way the Association engages in buyer outreach to drive the industry’s business forward and position it with strength now and in the future.
We are pleased to partner with Advertising Week to bring this master class experience with Seth Godin to you.
I hope to see you there,
P.S. A word from Seth